The Cannoli Guy is a breast cancer survivor. He was diagnosed in 2012 and beat the cancer in 2013. In March or 2013, he created a foundation to help raise awareness that men can get breast cancer.  In 2018, he decided to put the foundation on hold while pursuing his passion in the Cannoli business...fast forward to 2023, he now has re-started the foundation focusing on raising awareness for men and women on breast cancer. He is teaming up with the Karen Wellington Foundation to help those that are in need of support. For more information, please go to www.protectthepecs.com